There might be a gap in the market, but is there a market in the gap?

'Innovation'. Everybody's got to have some. Without it, businesses die. In fact, a whole new business sector has grown up because of it: text books, courses, job titles, the lot. Innovation is, without question, vital.  But innovation shouldn't be without question.  Read more...!There-might-be-a-gap-in-the-market-but-is-there-a-market-in-the-gap/cv59/719ADE5A-A806-4AFF-A59F-9EB2411995EC